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NEWS

NEWS

2025.4.4[INFORMATION]

Announcement of MOFLEM 's participation in the "J.LEAGUE Mascot AR Challenge powered by Nikon"

MOFLEM will be participating in the " J.LEAGUE Mascot AR Challenge powered by Nikon," a club competition to determine the "No. 1 mascot" through voting on social media.
Download the dedicated app and post a funny video featuring the original AR MOFLEM! Also, if you see a good video, please repost and like it! The number of reposts and likes will count as "votes."

We ask for your cooperation in helping lead MOFLEM to its first podium finish.

What is the J Mascot AR Challenge?
Mascots from J-League clubs have appeared on Nikon's smartphone AR app "Summon Camera AR." Clubs and fans/supporters will use the app to shoot videos, and the No. 1 mascot will be determined by voting on social media in a club-to-club competition.

■J Mascot AR Challenge Event Overview
●Project Overview
Each club will be responsible for releasing videos taken using the "Summon Camera AR" in two categories: the "Supporter Division" and the "Player/Staff Division." Fans and supporters will then vote for the video that ranks highest, and the clubs will compete for the highest total points in the two categories.

About the "Supporter Division"
Fans and supporters are asked to summon the mascot in various situations in their daily lives, shoot videos, and post them on X or TikTok. From the videos taken by everyone, the mascot will select the most representative work for their club and enter it in the "Supporter Category".

About the "Player and Staff Division"
Players or club staff will film a video of the club mascot. Submissions will be those that express the club's individuality, such as a new expression of the mascot that only a player can capture, or a video that conveys the charm of the club's hometown.

●How to submit for the "Supporter Category"
①Download the smartphone AR app "Summon Camera AR" from one of the following
App Store: https://apps.apple.com/jp/app/id6553973773
Googleplay: https://play.google.com/store/apps/details?id=com.nikon.ShowCanAR&pcampaignid=web_share&pli=1

②After downloading the app above, click on the URL below or scan the QR code to download three different poses!
■ Happy pose
https://x.gd/ORslx

■ No way pose
https://x.gd/9Dn1b

■Hand-holding pose
https://x.gd/oIxna

③ Use any of the three Mofflem poses and shoot a video with the hashtag "#JMascotARChallenge" and "MOFLEM" on TikTok or X by Wednesday, April 13th.

How to vote
On Wednesday, April 30th, the entries submitted by each club will be published on J.LEAGUE Official X, J.LEAGUE Official TikTok, and J.LEAGUE.jp. Clubs will compete for the highest total points across the three patterns below.

If you vote from X
・RP on eligible posts earns 2 points, and liking earns 1 point
・The number of posts submitted by users during the voting period will also be converted into points (1 point per post)

If you vote from TikTok
・Points will be awarded based on the number of views of the target post (1 point for every 100 views)
・The number of posts submitted by users during the voting period will also be converted into points (1 point per post)

Bonus Chance
During the voting period, J.LEAGUE Official Site will randomly announce a bonus timing once a day. If you can post a photo or video taken using the "Summon Camera AR" within 60 minutes, you will receive 10 points per post. This is a great chance to get points, so be sure to use the "Summon Camera AR" as much as possible during the bonus chance to support your club mascot!

●Event Schedule
April 4th (Friday): Mascots from the 10 participating clubs will appear in the AR app "Summon Camera AR"
April 4th (Fri) - April 13th (Sun): "Supporter Category" submission period
Wednesday, April 30th: Entries from the "Player and Staff" and "Supporter" categories will be published on J.LEAGUE Official X and TikTok
April 30th (Wed) - May 6th (Tue): Voting period
May 13th (Tue): Announcement of the results May 19th (Mon), 2025

Participating club mascots
GAMBA OSAKA(MOFLEM)
FC Machida Zelvia(Zelby)
Yokohama F・Marinos(Marinosuke)
Shimizu S-Pulse(Pal-chan)
Sanfrecce Hiroshima(Sanche)
Vegalta Sendai
Montedio Yamagata(Dio)
Roasso Kumamoto(Roasso-kun)
V-Varen Nagasaki (Vivi-kun)
FC Ryukyu(Jinbeno)


●Notes regarding submissions
・You can post videos taken by yourself at all official match venues on social media and the internet. However, please note that footage taken on the pitch between the start of the match (kick-off of the first half) and the end of the match (end of the second half) (excluding halftime) is not permitted.

For further details, please see the "Guidelines for the online use of photos and videos from official J.LEAGUE matches" below.
https://www.jleague.jp/guidelines/

・In order to publish the works in the "Supporter Division" on J.LEAGUE Official X and TikTok, you will be asked to send the video data you have filmed after the representative work has been selected to J.LEAGUE. Therefore, please save the video data you have filmed without deleting it.